ava max
“Sweet But Psycho” was probably one of the biggest, if not the most influential pop song of the past year. Everyone couldn’t stop singing it, for it’s catchy and relatable lyrics; it’s a major earworm. Ava Max, the talented musician behind the song has since gone onto to release more catchy tunes such as “So Am I,” “Torn,” and her recent single “Salt.” She is well on her way to becoming the next pop queen and MOOD had the chance to talk with the pop superstar about her music, style, and the meaning behind her music.
Photography: Anthony Giovanni
Creative Direction / Styling: Edwin J. Ortega
Words by: Will Heffernan
Ava Max wears Bono Van Peursem, Choker: Weird Brain, Ring: Epa Jewel
MOOD: Sweet but Psycho became a breakthrough song for your career. When the sudden rush of inspiration formed in your mind, did you ever think that your song would be as big as it is now or did your creative spirit kick in to construct a mega-hit?
Ava: It's funny, we had a feeling the song was good. We were like, oh my god, this is a really fine song and is super catchy, and it was stuck in our heads for months before the release. So, we had a feeling but we have never imagined that it was going to go number one in so many countries. So, that was a surprise!
MOOD: Can you also talk to us about how your sound has evolved with their two brand new songs “Salt” and “On Somebody”? We'd like to hear more like about the meaning behind them?
Ava: Salt" is just a song we put on before we go out. It’s a fun song and it's just about not thinking about your exes, not crying over them. Like we're pretty much done with them! We're on to bigger and better things and we're going to dance the night away, and put on some red lipstick and high heels. So, it's a carefree fun song. "On Somebody" is about like really knowing how you like a person, but not expressing the feelings you have for this person until you see that person falling in love with someone else. So, then you feel like this urge to finally tell them but it's too late. So, it's kind of a sad song and it's one of our most vulnerable songs I've ever put out
Photography: Anthony Giovanni
Creative Direction / Styling: Edwin J. Ortega
Cinematography: Sasha Rodionov
Makeup: Samuel Rauda
HairStylist: Scott King
Shot on location at 23593 Park South Street Calabasas, California. Currently on the market with Kathleen Rasmussen at Douglas Elliman
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Look by Marcell Von Berlin